An exclusive Series Webinar
LaunchPadTM LIVE
1:00 pm EDT
SESSION 1
Welcome to LaunchPadTM LIVE
Real-world insights for food & beverage founders
Breaking into the food & beverage business is hard.
LaunchPad LIVE exists to make it easier.
This complimentary, bi-weekly series brings together CPG founders and emerging leaders across North America for candid, unfiltered conversations with the people who've already done it — the launches, the pivots, the painful lessons, and the wins.
Hosted bi-weekly on Wednesday at 1:00 PM EST by CPG industry market expert Tricia Ryan, each 30-minute event cuts straight to what matters: first listings, manufacturing hurdles, funding and grants, regulatory complexity, and channel strategy. No fluff. Just real insight from founders and senior operators who've lived it.
Whether you're just a start-up or scaling your business, LaunchPad LIVE gives you the practical tools, trusted connections, and industry visibility to move forward with clarity and confidence.
Register now — and learn what works (and what to avoid) from leaders who've already walked the path.
By registering for this webinar, you will be registered for the entire LaunchPad LIVE Webinar Series.
About Tricia RyanVice President of Marketing at Culture Advisory Group
As a marketing leader with 20+ years of experience, Tricia has partnered with brands from startups to Fortune 500, driving growth through strategic positioning, innovation, and market insights. Her expertise spans the full marketing ecosystem—from product development and packaging to positioning and go-to-market strategy—working across client-side, agency, PR, and market research roles.